UFC has partnered with ProhiBet to safeguard sports integrity and ensure compliance with state-specific regulations. This collaboration strengthens UFC’s integrity controls and supports the transparency of sports betting activities.
| UFC Partners with ProhiBet to Safeguard Sports Integrity |
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| UFC collaborates with ProhiBet, the leading solution for monitoring prohibited bettor activity. |
| ProhiBet’s advanced notification platform ensures compliance with state-specific regulations. |
| The partnership strengthens UFC’s integrity controls and supports the transparency of sports betting activities. |
| ProhiBet offers a secure and encrypted decentralized cross-monitoring system. |
| U.S. Integrity and Odds On Compliance are the joint ventures behind ProhiBet. |
| U.S. Integrity provides wagering monitoring services, while Odds On Compliance offers compliance technology and consultation. |
| UFC’s existing relationship with U.S. Integrity expands with this collaboration. |
| U.S. Integrity is the official betting integrity service for all UFC events. |
| Matt Heap, Managing Director of ProhiBet, brings extensive experience in the field. |
| ProhiBet enhances the trustworthiness and transparency of sports betting activities. |
LAS VEGAS, September 6, 2023 – UFC, the world’s premier mixed martial arts (MMA) organization, has announced a collaboration with ProhiBet, the sports betting industry’s leading comprehensive solution for monitoring prohibited bettor activity. This partnership aims to protect the integrity of sports and ensure adherence to state-specific regulations.
In an effort to maintain the fairness and safety of sports, state-by-state regulations prohibit certain individuals, including athletes, coaches, league officials, and administration, from placing bets on specific sports. ProhiBet’s advanced notification platform provides a secure and encrypted decentralized cross-monitoring system to monitor compliance with these regulatory requirements.
Riché T. McKnight, Executive Vice President & General Counsel of UFC, highlighted the importance of regulation and compliance in promoting safety and fairness in the sport. The collaboration with ProhiBet strengthens UFC’s integrity controls by enforcing their anti-gambling policy and supporting the integrity of the sport.
ProhiBet’s cutting-edge technology offers a transparent method for sports properties, both professional and collegiate, and sportsbook operators to ensure compliance with the complex web of state regulations governing sports betting activities. Matt Heap, Managing Director of ProhiBet and former head of the Colorado Division of Gaming’s sportsbook operations, expressed excitement about the partnership and its potential to enhance the transparency and trustworthiness of sports betting activities.
ProhiBet is a joint venture between U.S. Integrity and Odds On Compliance. U.S. Integrity provides wagering monitoring services to stakeholders across the sports wagering ecosystem, while Odds On Compliance is a leading compliance technology and consultation firm in the sports betting and gaming industry.
This collaboration between UFC and ProhiBet expands on UFC’s existing relationship with U.S. Integrity, which was named the official betting integrity service earlier this year. U.S. Integrity is capable of identifying and analyzing unusual wagering activity for all UFC events, including Dana White’s Contender Series.
