UFC and Morgan & Morgan have renewed their marketing partnership, showcasing the law firm’s brand at select Fight Nights and collaborating on original content to promote live events. The renewal includes a custom social post series and an annual Brand Ambassador fund. This partnership solidifies Morgan & Morgan’s commitment to UFC and its passionate fan base.
| Renewal Details |
|---|
| Partnership between UFC and Morgan & Morgan renewed for multiple years |
| Morgan & Morgan brand to be showcased at select Fight Nights |
| Collaboration on original content to promote live events |
| Creation of a new custom social post series called “Size Matters” |
| Annual Brand Ambassador fund for appearances and campaigns |
| Focus on fan engagement and brand awareness |
UFC, the world’s premier mixed martial arts organization, and Morgan & Morgan, America’s largest injury law firm, have announced a multi-year renewal of their U.S. marketing partnership. This partnership builds upon the relationship formed in 2022, when Morgan & Morgan became UFC’s first-ever legal industry partner and the inaugural Official Law Firm Partner of UFC.
As part of the renewal, the Morgan & Morgan brand will be showcased within some of UFC’s biggest events, including select Fight Nights in the U.S. The brand will have prominent placement inside the world-famous Octagon.
UFC and Morgan & Morgan will also collaborate on original content to promote forthcoming live events. This content will be distributed through UFC’s popular digital and social channels, reaching approximately 260 million users worldwide.
One of the highlights of the partnership is the creation of a new custom social post series called “Size Matters.” This series will integrate Morgan & Morgan’s brand into content that highlights UFC’s biggest moments over the past 30 years. The series will be featured on UFC’s main page channels on Facebook, Instagram, and X.
The renewal also includes an annual Brand Ambassador fund, allowing for appearances, content, and creative campaigns with UFC athletes. Other creative integrations will focus on fan engagement and driving Morgan & Morgan’s brand awareness.
This partnership renewal solidifies Morgan & Morgan’s commitment to UFC and the TKO portfolio of brands. UFC fans can look forward to continued engagement with the law firm and its support for fighters and their passionate fan base.
Key Points
| Renewal Details |
|---|
| Partnership between UFC and Morgan & Morgan renewed for multiple years |
| Morgan & Morgan brand to be showcased at select Fight Nights |
| Collaboration on original content to promote live events |
| Creation of a new custom social post series called “Size Matters” |
| Annual Brand Ambassador fund for appearances and campaigns |
| Focus on fan engagement and brand awareness |
