PrizePicks partners with ‘Suga’ Sean O’Malley, the Bantamweight Champion, in an exclusive multi-year deal. Get all the details on this exciting collaboration between the leading daily fantasy sports operator and the electrifying MMA athlete.
| PrizePicks Partners with ‘Suga’ Sean O’Malley |
|---|
| Partnership between PrizePicks and Sean O’Malley announced |
| Less Talk, More Action, More Suga campaign launched |
| Personalized content, event appearances, and VIP experiences included |
| O’Malley participated in the PrizePicks World Championship |
| PrizePicks recognized as the fastest-growing sports company in North America |
PrizePicks Partners with ‘Suga’ Sean O’Malley
March 26, 2024
PrizePicks, the leading daily fantasy sports operator in North America, has announced a groundbreaking partnership with Bantamweight Champion ‘Suga’ Sean O’Malley. This multi-year deal will see O’Malley become a brand ambassador for PrizePicks, collaborating on exciting new content for fans.
Adam Wexler, Co-founder and CEO of PrizePicks, expressed his excitement about the partnership, stating, ‘Sean O’Malley is not only one of the most electrifying athletes in MMA, but in all of sports. This partnership goes beyond sponsorship; it’s about creating entertaining experiences for the PrizePicks community.’
To celebrate the partnership, PrizePicks launched the Less Talk, More Action, More Suga campaign during O’Malley’s recent championship match. The campaign featured a ‘Pink Out’ of PrizePicks’ Discord channel, engaging over 430,000 members. Additionally, custom Pink Suga Sean emojis, free entry giveaways, and a risk-free Protected Play were offered. The partnership will also include personalized social media content, integration into O’Malley’s ‘Sean Reacts’ YouTube videos, event appearances, VIP experiences, and more.
O’Malley, who was already a fan of PrizePicks before the partnership, expressed his enthusiasm, saying, ‘PrizePicks is ahead of the curve in the sports-entertainment world, and I’m thrilled to continue working with them.’
In October, O’Malley participated in the inaugural PrizePicks World Championship, a unique tournament that brought together celebrities and athletes for a daily fantasy battle royale. The tournament garnered millions of followers and encouraged them to join in on the action.
PrizePicks, recognized as the fastest-growing sports company in North America according to the 2023 Inc. 5000 rankings, remains committed to responsible gaming education as it expands into new markets. For more information, visit www.prizepicks.com/responsible-gaming.
About PrizePicks
PrizePicks is the largest skill-based daily fantasy sports operator and the fastest-growing sports company in North America. It offers a fun, fast, and simple version of daily fantasy sports. Headquartered in Atlanta, GA, PrizePicks has been recognized as the Fantasy Sports Business of the Year by the Fantasy Sports & Gaming Association and as the Fantasy/DFS Operator of the Year by EGR North America. The company was also named a Top Workplace by the Atlanta Journal Constitution. For more information, visit www.prizepicks.com.
